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"Sustainable Wellbeing Center" label: the new Must-Have for wellness professionals in 2024

The wellness sector has experienced explosive growth in recent years, with an annual increase of 12% since 2020. In response to this expansion and growing consumer demand for more responsible practices, a new label has emerged: the Sustainable Wellbeing Center label. 

Launched in late 2023 by Ecocert, this label aims to recognize and valorize wellness establishments engaged in a comprehensive sustainable development approach. Let's explore together what this label brings to industry professionals and how it meets the expectations of clients increasingly concerned about the environmental impact of their choices.

If you don't have time to read the entire article:

Here's a summary of the three main points to remember from the article below:

  • Presentation of the new label and its objectives

The "Sustainable Wellbeing Center" label, launched in late 2023 by Ecocert, aims to recognize and valorize wellness establishments (spas, beauty institutes, hair salons, gyms, etc.) engaged in a comprehensive sustainable development approach. It offers three progressive levels of commitment and is based on three pillars: environmental management, use of natural products, and social commitments.

  • Benefits and certification process

Obtaining the label offers several advantages to establishments, including official recognition of their commitment, a powerful communication tool, and a means of attracting environmentally conscious clientele. The certification process includes a documentary study, an on-site audit, and the attribution of the logo after validation of the criteria.

  • Landema's role in obtaining the label

Landema, as a supplier of high-quality essential and vegetable oils, can help establishments obtain the label by offering certified organic and natural products, providing guidance on the responsible use of these products, and sharing its expertise in sustainable and ethical practices.

These points highlight the growing importance of sustainable practices in the wellness sector and illuminate the opportunities for establishments to distinguish themselves through this new label, while benefiting from the support of committed suppliers like Landema.

Sustainable well-being label

 

What is Ecocert's "Sustainable Wellbeing Center" label?

A label launched in late 2023 for wellness industry players

The Sustainable Wellbeing Center label is an initiative by Ecocert, a global leader in certifying sustainable practices. This label caters to a wide range of establishments in the wellness sector:

  • Spas
  • Beauty institutes
  • Hair salons
  • Thalassotherapy centers
  • Thermal spas
  • Gyms and fitness centers

This international label, accessible to establishments all over the world, addresses a growing need for recognition of sustainability efforts in a rapidly expanding sector.

Recognition of a comprehensive sustainable development approach

The Sustainable Wellbeing Center label goes beyond mere product certification. It acknowledges a holistic and coherent approach to sustainable development, encompassing all aspects of a wellness establishment's activities:

  • Resource management (water, energy, waste)
  • Selection of products and materials used
  • Social practices and employee well-being
  • Quality of services offered to clients

This holistic approach ensures consumers that the establishment they frequent is genuinely committed to responsible practices at all levels.

3 progressive levels of commitment and requirements

One of the distinctive features of the Sustainable Wellbeing Center label is its three-tiered structure, allowing for progression in commitment:

  • Level 1: Engagement in the approach

This initial level recognizes establishments that are beginning their transition towards more sustainable practices.

  • Level 2: Confirmation of effort accomplished

This intermediate level validates significant progress made by the establishment in its sustainability approach.

  • Level 3: Exemplary establishment

The highest level rewards establishments that have achieved excellence in sustainable practices.

This progressive structure encourages establishments to continuously improve and strive for excellence in sustainability.

Sustainable wellbeing label

What are the criteria and advantages of the Sustainable Wellbeing Center label?

Responsible resource management and reduction of ecological footprint

The Sustainable Wellbeing Center label emphasizes eco-responsible resource management. Certified establishments commit to:

  • Reducing water and energy consumption
  • Optimizing waste management
  • Favoring high energy efficiency equipment
  • Implementing water and heat recovery systems

These practices not only reduce the establishment's environmental impact but also lead to substantial long-term cost savings.

Use of certified natural and organic products

One of the pillars of the label is the use of environmentally friendly and health-conscious products. Certified establishments commit to using:

  • Certified natural or organic cosmetic products
  • Eco-friendly or recycled textiles
  • Ecological cleaning products
  • Organic snacks and beverages, if offered

This criterion responds to growing consumer demand for healthier and more natural products in their wellness experiences.

Respect for employee and client well-being

The label doesn't solely focus on environmental aspects but also considers human well-being. Certified establishments must:

  • Ensure good working conditions for their employees
  • Offer continuous training to their staff
  • Guarantee the quality and safety of services offered to clients

This comprehensive approach to well-being contributes to creating a positive environment for both employees and clients.

An image asset and differentiation to attract environmentally conscious clientele

Obtaining the Sustainable Wellbeing Center label offers numerous advantages to establishments:

  • Official recognition of their commitment
  • A powerful communication tool to stand out from the competition
  • A means to attract an increasingly environmentally conscious clientele
  • An opportunity to build loyalty among clients who share these values

In a rapidly growing wellness market, this label can constitute a genuine competitive advantage.

Sustainable wellbeing label

 

How to obtain the Sustainable Wellbeing Center label?

Key steps in the certification process

Acquiring the Sustainable Wellbeing Center label involves several crucial stages:

  1. Self-assessment: The establishment evaluates its current practices against the label's criteria.
  2. Certification request: The establishment submits its application to Ecocert.
  3. Documentary review: Ecocert examines the documents provided by the establishment.
  4. On-site audit: An Ecocert auditor visits the establishment to verify compliance with the criteria.
  5. Label attribution: If the establishment meets the requirements, the label is awarded for one year.
  6. Follow-up: Control audits are conducted every two years on-site to maintain certification.

This rigorous process ensures the credibility of the label and encourages continuous improvement of practices.

Vigilance points and tips for a successful audit

To maximize its chances of obtaining the label, an establishment should:

  • Thoroughly prepare by carefully studying the label's criteria
  • Involve the entire team in the sustainability approach
  • Meticulously document all implemented actions
  • Be transparent about encountered difficulties and areas for improvement
  • Seek expert guidance if necessary

The key to success lies in a methodical approach and a sincere commitment to the sustainability journey.

Example: best practices of a spa engaged in CSR

To provide a concrete vision of the approach, let's consider the example of a spa that has actively engaged in a CSR and certification process. Ann, a name we might give to the manager of this fictional spa, could testify as follows:

"We embarked on our CSR journey two years ago. We began by replacing all our care products with certified organic ranges. Then, we worked on our energy consumption by installing solar panels and optimizing our heating system. We also implemented a continuous training program for our team, focused on sustainable practices. The certification process allowed us to structure our approach and showcase it to our clients. Today, we are proud to display this label that reflects our values and commitment."

This testimony illustrates that certification is a progressive process that requires long-term commitment but brings real added value to the establishment.

Landema homepage

 

Why choose Landema for your sustainable well-being approach?

High-quality natural extracts and organic essential oils

Landema positions itself as an ideal partner for establishments wishing to engage in a sustainable well-being approach. The company, based in the Landes region in France, offers:

  • A wide range of 100% pure and organic essential oils and natural extracts
  • Traceable and documented products from sustainable sources
  • Consistent quality through rigorous production control

These high-quality products enable well-being establishments to offer natural and effective treatments, in line with the requirements of the Sustainable Wellbeing Center label.

Historical expertise and strong values in sustainable development

Landema is not merely a product supplier, but a genuine partner committed to sustainable development:

  • Extensive experience in responsible essential oil production with its parent company Biolandes
  • A strong commitment to ethical and sustainable practices
  • Fair For Life certification, guaranteeing equitable trade practices

This expertise and these values make Landema a valuable ally for establishments seeking to obtain and maintain the Sustainable Wellbeing Center label.

Experience in the certification process

Having obtained demanding certifications such as AB and Fair For Life, Landema understands the challenges of a certification process. The company can therefore:

  • Share its experience with well-being establishments
  • Advise on best practices to implement
  • Assist in preparing for certification audits, particularly by providing all documentation related to its products (technical data sheets, safety data sheets, organic certificates, analysis certificates...)

This concrete experience makes Landema an ideal partner to support establishments in their certification process.

Landema's products

 

Landema products: natural allies for sustainable well-being establishments

Focus on our range of organic and FFL certified natural extracts

Landema offers a complete range of products perfectly adapted to the requirements of the Sustainable Wellbeing Center label:

All these products are certified organic and/or Fair For Life, guaranteeing their quality and sustainability.

3 popular natural and sustainable spa treatment recipes

To illustrate the use of Landema products in a sustainable well-being context, here are three natural treatment recipes particularly appreciated in spas:

  • Relaxing massage with Argan oil and Lavender
    • 30 ml of organic Argan oil (Argania spinosa) Landema
    • 5 drops of organic Fine Lavender essential oil (Lavandula angustifolia) Landema

This massage soothes the mind and deeply nourishes the skin.

  • Body scrub with sugar and Coconut oil
    • 100g of organic cane sugar
    • 50 ml of organic Coconut oil (Cocos nucifera) Landema
    • 3 drops of organic Orange Flower essential oil (Citrus aurantium amara) Landema

This scrub gently exfoliates and leaves the skin soft and fragrant.

  • Purifying face treatment with green clay and Tea tree
    • 2 tablespoons of green clay
    • 2 tablespoons of filtered water
    • 2 drops of organic FFL Tea tree essential oil (Melaleuca alternifolia) Landema

This mask deeply purifies and cleanses the skin.

These simple and effective recipes allow establishments to offer 100% natural and sustainable treatments, perfectly aligned with the criteria of the Sustainable Wellbeing Center label.

Sustainable well-being: a unique opportunity

The Sustainable Wellbeing Center label thus represents a unique opportunity for well-being professionals to showcase their commitment to sustainable development.

By choosing committed suppliers and partners like Landema, these establishments can not only meet the label's requirements but also offer their clients an authentic and responsible well-being experience. In a rapidly growing market and faced with increasingly environmentally conscious consumers, this label constitutes a real asset for standing out and sustaining one's business.

 

To learn more

Below you will find resources for additional information and contact points to further your certification process:

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